Author(s)

Zhuohui Liu ¹, Lixian Liu ¹, Ying Chen ¹, Yanhong Wu ¹

Affiliation(s)

¹ School of Accounting, Zhanjiang Institute of Science and Technology, Zhanjiang, China

Corresponding Author

Yanhong Wu

ABSTRACT

This paper takes the Tourism and cultural industry of Wuhua County as the research object, and uses the synergy theory to analyze their integrated development path. Under the background of the rapid development of digital economy, the organic combination of Tourism and cultural industry can not only inherit culture, enhance cultural identity, but also promote the sustainable development of regional economy. By combing through the current situation of Tourism resources and cultural industry in Wuhua County, the paper discusses the bottleneck and challenge of their integrated development. Based on the collaborative perspective, this paper puts forward strategies to promote the integration of Tourism and cultural industries, including resource integration, innovation-driven, digital empowerment and multi-party cooperation, and builds a characteristic integrated development model with culture as the core, in order to provide theoretical reference and practical guidance for Wuhua County and similar regions.

KEYWORDS

Wuhua County; Tourism; Cultural industry; Coordinated development

CITE THIS PAPER

Zhuohui Liu, Lixian Liu, Ying Chen, Yanhong Wu, Research on the Integrated Development Path of Tourism and Cultural Industry in Wuhua County from the Perspective of Collaboration. Tourism Management and Technology Economy (2024) Vol. 7: 209-218. DOI: http://dx.doi.org/10.23977/tmte.2024.070324.

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