Author(s)

Jieping Zhou ¹

Affiliation(s)

¹ School of Foreign Languages, Taizhou University, Taizhou, China

Corresponding Author

Jieping Zhou

ABSTRACT

This paper analyzes the core competitiveness of county-level prepared vegetable processing enterprises, examining their actual development status and major difficulties in the context of agricultural modernization and rural revitalization strategies. Taking county-level prepared vegetable processing enterprises as the research object, it deconstructs the elements of their core competitiveness and improvement paths, and combines relevant theories such as the resource-based view and dynamic capabilities to explain the influence of factors such as resource integration, technological innovation, and management optimization on enterprise competitiveness. Through field research and data analysis, the operational performance of enterprises is identified, and corresponding improvement suggestions are put forward. The results indicate that enterprises need to strengthen internal management, improve technological levels, and expand market channels. At the same time, this paper points out the shortcomings of the research and suggests that future studies should conduct more detailed analyses of issues such as policy support and industry collaboration to provide references for enterprise practice.

KEYWORDS

County-level prepared vegetable processing, Core competitiveness, Resource-based view, Dynamic capabilities, Empirical analysis

CITE THIS PAPER

Jieping Zhou. Research on the Composition and Cultivation Path of Core Competitiveness of County-Level Prepared Vegetable Processing Enterprises. Accounting and Corporate Management (2026). Vol. 8, No. 1, 64-69. DOI: http://dx.doi.org/10.23977/acccm.2026.080109.

REFERENCES

[1] Zeng Ying. Research on Market Power and Innovation Investment of Agricultural Product Processing Enterprises [D]. Supervisor: Yang Dan. Southwest University, 2024.
[2] Yan Ruhe, Zhang Fengping, Zhang Zhongming. Theoretical Framework, Synergistic Mechanism and Realization Path of Pre-prepared Meal Processing Enabling Rural Industrial Revitalization [J]. Agricultural Economy, 2024, (04): 133-135.
[3] Liu Kun, Wu Man. Development and Competitiveness Evaluation of County-Level Vegetable Industry Cluster in Hebei Province [J]. Northern Horticulture, 2025, (10): 137-145.
[4] Yu Yana. Drivers and Strategies for Digital Upgrading of Supply Chains of County-Level Agricultural Product Enterprises [J]. Modern Business Research, 2025, (22): 40-42. 
[5] Huang Wei, Fu Jiangfan, Wang Changsong. Analysis of the Competitiveness of Jiangxi’s Rapeseed Industry and Countermeasures [J]. Acta Agriculturae Jiangxi, 2024, 36(08): 101-105.
[6] Li Pei. Research on the Influencing Factors, Co-construction Mechanism and Enhancement Countermeasures of Regional Brand Competitiveness of Characteristic Agricultural Products [D]. Supervisor: Liu Jianyi. Jiangsu University, 2023.

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