Author(s)

Mengyuan Xie ¹, Jiayi Feng ¹

Affiliation(s)

¹ School of Economics and Management, Zhaoqing University, Zhaoqing, China

Corresponding Author

Mengyuan Xie

ABSTRACT

Reverse mixed-ownership reform, as one of the crucial forms of mixed-ownership reform, exerts a propelling effect on the development of enterprises. This article uses the case of Easyhome introducing BBMG to explore the motives, paths, and innovation performance of private enterprises introducing state-owned capital to implement reverse mixed ownership reform. The study reveals that policy guidance, industrial collaboration, and development channels constitute the primary motivations and implementation paths for Easyhome to conduct reverse mixed-ownership reform by bringing in significant strategic investors. By comparing its financial data before and after the mixed-ownership reform from 2019 to 2023, it is found that state-owned investment has effectively enhanced the innovation performance of Easyhome.

KEYWORDS

Reverse Mixed-Ownership Reform; Innovation Performance; Easyhome

CITE THIS PAPER

Mengyuan Xie, Jiayi Feng, An Analysis of the Innovation Performance of Reverse Mixed-Ownership Reform: A Case Study of Easyhome. Accounting and Corporate Management (2025) Vol. 7: 157-164. DOI: http://dx.doi.org/10.23977/acccm.2025.070220.

REFERENCES

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[4] Ling L., Zhou X., Liang Q., Song P., Zeng H. (2016) Political Connections, Overinvestments and Firm Performance: Evidence from Chinese Listed Real Estate Firms. Finance Research Letters, 328-333.
[5] Chen L., Wan P. B., Xu Y. Y. (2019) Ownership Structure and Innovation Conduct of Mixed-Ownership Enterprise: An Empirical Study Based On Natural Experiment and Regression Discontinuity Design. Management World, 35, 186-205.
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