Author(s)

Guo Yixuan ^1,2, Liao Zhicheng ¹, Zhu Junyi ¹, Wang Wei ³, Zhou Yiyun ¹

Affiliation(s)

¹ School of Business Administration, Shanghai Lixin University of Accounting and Finance, Shanghai, 201209, China
² New Era University College, Selangor, 43000, Malaysia
³ Office of Research, Shanghai Lixin University of Accounting and Finance, Shanghai, 201209, China

Corresponding Author

Guo Yixuan

ABSTRACT

The cultural heritage of the Wei, Jin, Southern, and Northern Dynasties embodies profound historical and cultural values. However, traditional methods of exhibition often fail to fully present its multidimensional cultural connotations. With the advancement of technology, multimodal digital exhibitions have emerged, utilizing virtual reality, augmented reality, 3D modeling, and other technological means to showcase historical scenes, artistic works, and cultural relics of the Wei, Jin, Southern, and Northern Dynasties in a more vivid and interactive manner. This innovative exhibition method not only enhances the visualization and interactivity of cultural heritage but also deepens the audience's understanding and recognition of its cultural context. Moreover, digital exhibitions play a vital role in education and cultural transmission, garnering broader attention and fostering the protection of Wei, Jin, Southern, and Northern Dynasties culture in modern society. These technologies enable the continuous deepening of the inheritance and protection of cultural heritage, providing contemporary audiences with a platform for in-depth interaction with historical culture.

KEYWORDS

Wei, Jin, Southern, and Northern Dynasties; cultural heritage; multimodal digital exhibition; virtual reality; augmented reality; cultural transmission

CITE THIS PAPER

Guo Yixuan, Liao Zhicheng, Zhu Junyi, Wang Wei, Zhou Yiyun, The Role of Multimodal Digital Exhibition in Promoting Awareness of the Cultural Heritage of the Wei, Jin, Southern and Northern Dynasties. Journal of Sociology and Ethnology (2025) Vol. 7: 74-80. DOI: http://dx.doi.org/10.23977/jsoce.2025.070111.

REFERENCES

[1] Feng Bin. Research on the Historical Environment Protection and Regeneration Model of Cultural Heritage in the Western Section of the Hexi Corridor [D]. Xi'an University of Architecture and Technology, 2022.
[2] Duan Ying. What Is Heritage? What Is Heritage For? — Cognitive and Practical Comparisons of Cultural Heritage [J]. Cultural Heritage, 2024(04): 104-112. 
[3] Cai Libin, Cheng Xiaoying. Formation Mechanisms of Heritage Responsibility Behavior of Cultural Heritage City Tourists from the Perspective of Emotional Cognition Evaluation [J]. Journal of Natural Resources, 2024, 39(06): 1278-1298.

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