Author(s)

Xianfa Yang ¹, Ziyu Cai ¹, Changjiang Yu ¹

Affiliation(s)

¹ Law and Business School, Shangrao Normal University, Shangrao, Jiangxi, China

Corresponding Author

Changjiang Yu

ABSTRACT

With the development of new technologies such as big data, cloud computing, and artificial intelligence, traditional business models are facing tremendous changes and challenges. New business models driven by knowledge and data are constantly emerging. Based on this, it is urgent to transform the traditional business education concept and cultivate new business talents that meet the needs of the times. In order to further improve the practical teaching level of business administration, it is necessary to combine the development needs of the new era and the requirements of the new business and gold course construction, analyze and study the problems in the practical teaching of business administration based on the gold course concept under the background of the new business, and propose corresponding solutions. In order to improve the quality of talent cultivation in the field of business administration, this article analyzes the main problems in practical teaching of business administration based on the basic connotations and characteristics of new business subjects and gold courses. Then, it proposes a reform strategy for practical teaching of business administration based on the concept of gold courses under the background of new business subjects.

KEYWORDS

Business Administration, Teaching, Golden Course

CITE THIS PAPER

Xianfa Yang, Ziyu Cai, Changjiang Yu, Reform Strategies for Business Administration Teaching Practice Based on the Golden Course Concept. Accounting and Corporate Management (2024) Vol. 6: 200-204. DOI: http://dx.doi.org/10.23977/acccm.2024.060225.

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